The Flower Agency is very familiar with SEM and SEO campaigns for small businesses. We have experience with both organic and paid search tactics, ensuring that your website is optimized for the best possible results. Our team can also help you identify areas of improvement and make sure that your website’s content is up-to-date and relevant to your audience.
In addition, The Flower Agency is highly familiar with search engine marketing campaigns for tricky industries on Google Ads. The Cannabis industry in particular has trouble getting approved to run on Google Ads. We build custom landing pages that will ensure your ads stay live and drive results for your business.
We take a hands on approach to make sure your website and content is indexing high on Search Engine Results Page (SERPs). We start with a full audit of your site then do monthly updates of your meta tag and meta data structure to assure that your page is showing up on the top results when someone is searching for your brand, products or services. We then create relevant content not just for your site but to also backlink it to relevant publications for domain authority.
Our team of search experts curate a list of segmented keywords that match your brand’s description, your offering, products, competitors, geographic location and complimentary descriptors. We then bid on your behalf with a rolling list of keywords and optimize towards the best performing ones. For highly regulated industries such as alcohol, pharmacueticls, wellness and cannabis, we create micro sites that are fully compliant and are capturing your potential customers information to drive them into a compliant sales funnel, we call this an intent based approach.
